Which concept describes the use of contrast to enhance visual interest in a design?

The concept of tension is central to enhancing visual interest in design through contrast. Tension arises when contrasting elements are deliberately placed together to create a dynamic visual experience. This may involve varying colors, shapes, sizes, or textures that draw the viewer’s eye and provoke thought or feeling. By creating this contrast, designers can highlight specific aspects within the composition, making elements stand out and contribute to a more engaging overall aesthetic.

For instance, when a dark color is contrasted against a light one, or when rounded shapes are paired with sharp angles, the tension created captures attention and adds depth. This interplay between elements can evoke emotions and lead to a more nuanced appreciation of the design.

In contrast, opposition typically refers to the conflict or competition between elements, variation emphasizes diversity within a piece, and unity focuses on the coherence of the overall composition. While these are all significant concepts in design, tension specifically pertains to making use of contrast to cultivate visual interest and engagement in the viewer, which is why it is the correct answer.